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Write as per donor/funding agency’s guidelines
A proposal must be written as per the format & guidelines provided by the donor/funding agencies. Most of the multilateral, bilateral, CSRs have their own format, which the organization must follow. This you can access at their website & can ask your queries on their given email ids. Many donor agencies just ask for a brief concept note instead of a solicited project proposal, which they usually ask in second phase once your proposal gets selected. A concept note should not be more than 5 pages.
Do research before writing
Although, it is believed that the organization has enough references & data about the problem, but it is always advisable that the information should be made handy before sitting to write the proposal. This research could be online or offline too.
Simple language & concise
We should write in simple language, which could be easily understood by a lay man too who is not linked or aware about the problem. We should avoid using negative phrases & jargons. Every statistics, maps, pictures used should be quoted with its source clearly.